Privacy Policy
1. General Information
The controller responsible for processing personal data on this website is:
Wildkraut UK Ltd
Marine Lodge
Seaview Drive
Ogmore-by-Sea
CF32 0PB
United Kingdom
Company Number 16708746 (Registered in England and Wales)
E-mail: inquiry.uk@wildkraut.com
Website: www.wildkraut.com
Data are processed in accordance with the UK GDPR and the Data Protection Act 2018.
3. Server Log Files
Each time you access our website, information is automatically collected by the server:
browser type and version, operating system, referrer URL, host name of the accessing computer, time of server request and IP address.
These data are processed for system security, stability and optimisation.
Legal basis: Article 6 (1)(f) UK GDPR – legitimate interests of ensuring proper website operation.
No combination of these data with other data sources is made.
4. Cookies
We use cookies and similar technologies to provide essential functions and to analyse usage.
Necessary cookies are stored based on our legitimate interest (Art. 6 (1)(f) UK GDPR).
All other cookies (e.g. analytics or marketing) are stored only with your consent (Art. 6 (1)(a) UK GDPR).
You can withdraw consent at any time through the cookie-banner settings or your browser preferences.
5. Contact Form
When you contact us by form, e-mail or phone, the data you provide (name, contact details, message content) are processed to handle your enquiry.
Legal basis: Art. 6 (1)(b) UK GDPR – steps at your request prior to entering into a contract.
We retain enquiries for six months unless legal obligations require longer retention.
6. Newsletter Subscription
If you subscribe to our newsletter, we collect your e-mail address and any optional data you provide.
We use the double-opt-in procedure: you will receive an e-mail asking you to confirm your subscription.
Legal basis: Art. 6 (1)(a) UK GDPR – your consent.
You can unsubscribe at any time via the unsubscribe link or by contacting us.
Our newsletters may be distributed via an external provider operating under a UK GDPR-compliant processing agreement.
7. Data Processing for Order Fulfilment
When you place an order, we collect and process personal data required to fulfil the contract (name, billing and delivery address, e-mail, phone, payment details).
Legal basis: Art. 6 (1)(b) UK GDPR.
Your data may be shared with shipping and payment service providers as necessary to deliver the goods or process payment.
All third parties are bound by contractual data-processing obligations.
8. Payment Services
We use external payment processors for secure online payments.
Depending on the method chosen, your payment data will be transmitted to:
- Stripe Payments UK Ltd
- PayPal UK Ltd
- Revolut Bank UAB (UK Branch)
Each provider acts as an independent controller for transaction data.
Legal basis: Art. 6 (1)(b) UK GDPR – performance of contract; Art. 6 (1)(f) – legitimate interest in secure payment processing.
For details, refer to each provider’s privacy policy.
9. Registration (Customer Account)
You may register for a customer account to track orders and manage preferences.
During registration we collect your e-mail address, name, and a password of your choice.
Legal basis: Art. 6 (1)(b) UK GDPR.
Data remain stored while the account is active; you can request deletion at any time.
10. Analytics Tools
We use web-analytics services to evaluate visitor behaviour and improve our content.
Google Analytics 4
Provider: Google Ireland Ltd / Google LLC (USA).
Google Analytics uses cookies to collect information on website use; IP addresses are anonymised before storage.
Data transfers outside the UK occur under standard contractual clauses (SCCs) approved by the ICO.
Legal basis: Art. 6 (1)(a) UK GDPR – consent.
11. Plugins and Marketing Tools
Meta Pixel (Facebook/Instagram)
Provider: Meta Platforms Ireland Ltd.
Used for measuring conversions and creating custom audiences.
Data processing occurs based on your consent (Art. 6 (1)(a) UK GDPR).
Cross-border data transfers to the USA are safeguarded by SCCs.
TikTok Pixel
Provider: TikTok Information Technologies UK Ltd / TikTok Technology Ltd (IE).
Used for tracking conversions from our advertising campaigns.
Processing occurs under Art. 6 (1)(a) UK GDPR with appropriate safeguards for transfers.
You may withdraw consent for these tracking technologies at any time via our cookie settings.
12. Rights of Data Subjects
Under the UK GDPR, you have the following rights:
- Access to your personal data (Art. 15)
- Rectification (Art. 16)
- Erasure (Art. 17)
- Restriction of processing (Art. 18)
- Data portability (Art. 20)
- Objection to processing (Art. 21)
- Withdrawal of consent (Art. 7 (3))
To exercise these rights, contact us at inquiry.uk@wildkraut.com.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
13. Updates and Controller Information
This Privacy Policy may be updated periodically to reflect changes in legislation or services.
The current version is always available on our website.
Controller: Wildkraut UK Ltd, Marine Lodge, Seaview Drive, Ogmore-by-Sea, CF32 0PB, United Kingdom
E-mail: inquiry.uk@wildkraut.com
Last updated: October 2025